Nikita Tolokonnikov

With 13 years in the industry, I've developed a true passion for game design and product management. However, the best part of this job is leading talented teams to create games that leave a lasting impression on players.

Iโ€™d love to share my experience making games and building teams with everybody whoโ€™s interested!

Articles

WHY LARGE COMPANIES CANโ€™T MAKE NEW GAMES

๐Ÿš€๐ŸŽฎ In the competitive world of mobile game development, creating a successful new game can feel like rolling a dice ๐ŸŽฒ

My latest article dives into the paradoxical challenges larger companies face when creating fresh games. I explore issues like inflated expectations, the shift from startup to corporate culture, comfort zones, and over-reliance on production quality ๐Ÿ’ผ๐Ÿ”

Why do companies that have previously hit the jackpot struggle to replicate their success? ๐Ÿง

Intrigued? Join me in a deep dive into the philosophy and reality of game-making and learn why the answer might lie in radical new approaches! ๐Ÿ‘‰๐Ÿ”ฅ


MONOPOLY GO: PASS 'GO' OR FALL FLAT?

Are you curious about ๐ŸŽฒ Monopoly Go, the latest buzz-worthy release from Scopely? In this comprehensive article, I put Monopoly Go under the microscope ๐Ÿ”ฌ, providing my analysis and insights on its features, strengths ๐Ÿ’ช, and weaknesses.

We'll explore how it compares to the hugely successful Coin Master and whether it can make a name for itself in the fiercely competitive mobile gaming market ๐Ÿ•น๏ธ.

Join me on this journey ๐Ÿš€ to determine if it has what it takes to be Scopely's next big success story after its recent acquisition. Let's find out if Monopoly Go can truly stand out or if it's just another Coin Master copycat. ๐Ÿง


COIN MASTER: STILL ON TOP

Since its launch in December 2016, Coin Master has been an unstoppable force. Climbing to the top of the grossing charts by March 2019, it has held its position for over four years, and it's still going strong! ๐Ÿš€

You may be thinking, "An old game? What's the big deal?" Well, I've recently delved into it again and analyzed the brilliant in-game economy that is quite relevant for today's market. ๐ŸŒŸ

Got 5 minutes? Join me in this intriguing analysis, and uncover the magic behind Coin Master's enduring popularity! ๐Ÿ“–๐Ÿ•‘


SQUAD BUSTERS: HIT OR BUST?

It's an exciting time for Supercell as they have just completed the 10-day beta test for their latest game, Squad Busters, in Canada. This launch represents a new approach for the company as it brings together characters from all of their beloved universes: Clash, Boom Beach, Brawl Stars, and Hay Day.

Squad Busters showcases Supercell's expertise in creating fast-paced and entertaining gameplay, however, the fun doesnโ€™t last all that long. Will Squad Busters be a sixth hit for SC?